Media Outreach | frenly.press

Media outreach is the process of building relationships with journalists, influencers, and media outlets to secure press coverage and promote a brand, product, or service. It involves researching and identifying relevant media contacts, crafting pitches, and following up to secure coverage. With the rise of digital media, media outreach has become more complex, with new channels and opportunities emerging. Companies like [[hubspot|HubSpot]] and [[air-pr|AirPR]] offer media outreach services to help businesses build their brand and secure press coverage.